Barbour Spangle Design had the opportunity to interview Matt Williams, Co-Owner of OrganicAF, about his family owned juicery. OrganicAF is all vegan juice shop with a variety of organic juices, smoothies, açaí bowls, salads and more! As their website states, it will be the “High Point of your day.”
A. We really wanted to bring a great product that is both healthy and tasty to High Point. We were tired of driving to Greensboro and Winston to get some juice. We have been making juice for about 10 years but it is very messy, time consuming, expensive, and produces very little juice for the effort when making it at home.
A. The drive to bring something healthy to High Point is in big part due to my wife. She is a nurse at High Point Regional. Everyday she sees the cost of unhealthy living.
A. You really have to get out in front of everyone and make sure they remember you are here. We post something everyday on our social media outlets.
A. This is our home. High Point needed something like this at home. We and many of our friends were driving at least 30 miles one way to juice shops in Greensboro and Winston.
A. The uptown area is really starting to come together as a destination location. Uptown has all kinds of great food and shops and the people are really starting to take advantage of all our city has to offer.
A. I think the hardest thing we faced was opening at the beginning of the winter season. Cold weather drives everyone home. As the warmer weather has started to arrive we have seen our business start to grow.
A. Yes! We love our customers. We have daily customers that come and we already know what juice or smoothie they want before they hit the door. I have meet so many great people who all live right around the corner from the shop. The HPU students are great and excited to have a juice shop so close to them too. Many of them come from large cities where their is a juice shop on every corner.
A. Take time to get to know your customers. This is a tight knit community. If you are doing the right things they will know it and support you.
A. I can’t wait to see the growth that is coming with the baseball stadium! I am hearing all kinds of good things to come and it is very exciting! It’s a good time to be a part of the city.
Keep discovering our High Points,
The HPD Team
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